GTM & Cold Outreach Blog

$3M ARR with 5 People: How Frank Sondors Built Salesforge

Frank Sondors built Salesforge from $0 to $3M ARR in his first year — with just 5 people. Today, 4 of his account execs out-produce his old sales team of 50. Here's the playbook.

The 2026 AI GTM Playbook (From an Agency Doing It Daily)

Three months ago, we said AI was overused in B2B sales. We were wrong. Today, AI orchestrates 80% of our GTM work — from client onboarding to infrastructure setup to campaigns. Here's the actual playbook.

GTM Engineering Explained: The Complete 2026 Playbook

GTM has been the buzzword lately, but most B2B companies still get it wrong. In our first podcast episode, Harri Konola and Hlib break down what GTM engineering actually is, the tech stack that powers it, and where the field is heading in 2026.

The Follow-Up Framework That Books Meetings (And Doesn't Annoy Prospects)

Persistent follow-ups often make the difference between a missed opportunity and a closed deal—yet many sales teams still get it wrong. This post outlines a value-driven, multi-channel follow-up strategy that improves reply rates, builds trust, and helps B2B teams book more qualified meetings without spamming prospects.

Stop Landing in Spam — Build THIS Cold Email Infrastructure Instead

Most cold emails never even reach the inbox—because the infrastructure behind them is broken. This blog explains how to set up a bulletproof cold email system for 2025 using scalable tools, proper domain warm-up, and best practices to avoid spam filters and boost deliverability.

THIS Cold Email Framework Gets 10%+ Reply Rate

Cold emails still work—but not the way they used to. This post breaks down a cold email framework that consistently gets over 10% reply rates by focusing on ICP targeting, value-first offers, pain-based copy, and punchy, personalized messaging that doesn’t get ignored.

This Clay Workflow Finds Companies Hiring AND Writes the Emails for You

Clay has changed the game for outbound teams. This post shows how to build hyper-targeted lead lists using hiring signals, enrich company and contact data, and even auto-generate personalized emails—entirely within Clay. No scraping, no guesswork, just a streamlined AI workflow for smart prospecting.

Proven Tactics for GTM & Cold Outreach